Communication Studies Department Profile
Bachelor of Public Relations – BPR 23 units . A degree program with a mandatory co-operative education option of 3 alternate work terms off-campus. Required courses include 2 1/2 units of English, 1 unit of a modern language, and 1/2 unit of Women’s Studies or women’s emphasis course. “The public relations program is designed to answer the need for university educated public relations professionals in Canada. Students receive instruction in a variety of liberal arts subjects, communication techniques, public relations theories, practices and management. Graduates are qualified to take up positions in public relations, public affairs and information services in business, government, media, educational and non-profit institutions and consulting firms.” (MSVU Calendar)
Bachelor of Science (Science Communication) 20 units. 4 units must be selected from one Science discipline Biology Chemistry or Psychology.
Minor in Communication Technology
Master of Arts (Communication) 5 units. A graduate degree program of which one unit is a thesis.
Master of Public Relations 5 units. A graduate degree program of which a half unit is a project seminar.
All applicants to a graduate program in PR must take a minimum of a half unit of statistics at the undergraduate level.
LC Class Ranges
Current Collecting Intensity using Collection Level Codes
Applied Psychology. Interpersonal Communication. Interviewing. Negotiation. Persuasion.
Statistics. Theory and Method of Social Sciences.
Organizational Behaviour. Corporate Culture.
Public Relations Management
Public Opinion. Public Relations.
Communication of Information
Collective and Mass Behaviour
Interpersonal Relations. Conflict
Attitude. Persuasion. Communication. Public Relations.
Communication. Mass Media.
Style. Composition. Rhetoric.
Authorship. Creative and Persuasive Writing.
Oratory. Elocution. Public Speaking.
Communication in Science
Applied Photography. Photojournalism.
Newsletters. Desktop Publishing.
Press Freedom. Censorship.
Materials used by faculty and students in Public Relations are also used by the departments of Business, Information Technology, English, Speech and Drama, Canadian Studies, Psychology, Sociology, Political Studies, and Family Studies & Gerontology.
Materials are ordered by librarians and Public Relations faculty. Librarians use the Reference allocation to acquire current awareness services, bibliographies, indexes, and will order annual reports and similar publications at the request of faculty.
The emphasis for selection is current English language publications with North American imprints. Journals are an important resource and many of the titles in our collection are not duplicated elsewhere in Novanet. The full-text component of Business Source Premier and CBCA (Canadian Business and Current Affairs), includes material of interest to researchers in Public Relations, and complements our journal holdings. The online full-text of Canadian newspapers is well represented in Canadian Newsstand, and of Nova Scotia newspapers in the Virtual News Library. Dvds and software packages may be ordered, and will be fully catalogued for Novanet. Donations of recent publications are accepted, particularly if unavailable elsewhere in Novanet.
Unpublished dissertations, manuscripts, journal reprint collections, workbooks and other consumables, popular works without academic interest.
Other Local Collections:
University of King’s College Library. Patrick Power Library – Saint Mary’s University. Killam Library – Dalhousie University. Nova Scotia College of Art and Design.