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May 2016

Hannah Ghosn, BPR Co-op Student

For my second co-op I was lucky enough to land a job with a media agency called Atomic 212 in beautiful Sydney, Australia. I had reached out to a friend who I knew worked at Atomic before and had asked her if she would not mind reaching out to the company.

Atomic 212 began in 2007 as a media buying and data-driven search specialist agency. Since then Atomic has expanded to a full-service media agency that specializes in media buying and planning, digital media, data and analytics, consumer insights as well as content creation and marketing. As part of the PR Division, I contributed to a variety of communications/marketing activities. Some of Atomic's clients include Hurley, Entertainment One, Museum of Contemporary Art Australia and Origin Energy.
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Atomic is the only full service media agency in Australia to have started out as a search marketing and performance media business. Over the past two years they have won such awards as Media Agency of the Year, Small Agency of the Year, and Best PR-led Event or Activation of the Year. 

During my time at Atomic I was able to work on some really cool projects. I was able to create and implement my own social media strategy for Atomic, as well as working alongside the CEO on pitches for clients. It was an amazing experience. Overall I have had a fantastic experience working and living in Sydney and I would highly recommend taking a co-op job abroad.